Starting a Business After Failure: One failed venture doesn’t mean you're not cut out for entrepreneurship. It likely taught you exactly what to do better next time.

Business ventures: Knowing optimism bias can help you create more realistic business plans and strategies, accounting for potential obstacles and setbacks.

Business ventures: Knowing pessimism bias can help you create more optimistic business plans and strategies, accounting for potential opportunities and successes.

Vacation Rental Business: Retain guests by offering personalized experiences or discounts for future stays, ask for referrals to attract new guests, and collect online reviews on platforms like Airbnb to boost bookings.

Entrepreneurial Ventures: Before starting a small business, entrepreneurs can use SWOT to assess their business idea, understand the market, and plan for potential challenges.

Reading news articles: Being aware of the Gell-Mann Amnesia Effect can prompt individuals to critically evaluate news articles, regardless of the topic, and not just accept information at face value.

Learning a new skill: Believing that learning to play an instrument or pick up a new language is possible because others have done it, encourages you to try.

Forecasting: Anticipating market trends and adjusting the business strategy accordingly.

Onboarding a New Employee: Providing certainty and relatedness makes new hires feel welcome.

Mobile app development: Releasing information about new app features or updates without causing a decline in current user engagement.